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**Content Design-**refers to information, images, videos, or copy that are included as a part of a digital experience, such as a website, app, or product.
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It has a simple RR logo at the top of the homepage, as if they’re saying, “if you need to ask, you can’t afford it.”
This is all backed up with a “Find a Dealer” link at the top of the page. The most important thing to this particular business is to get people to go see dealers about their cars, so that is the one thing that never leaves the page.
This is a really effective website, of enticing the buyer to buy something by using imagery with small amounts of text. I think they make the CTA buttons less obvious, although they’re still there to click on.
It’s a new museum in LA, and it’s all about the art of moviemaking.
By clicking on certain areas of each exhibit, the page remains the same but is no longer greyed out, a subtle change that makes a big difference.
If you scroll down from there, you’ll notice a big block of text about the exhibit that includes interesting information about this, followed by a feature about it that shows part of the experience.
I find this website fascinating how they went into so much thought and consideration into the design and layout. The imagery brings the work to life (even virtually) which is amazing, in my opinion.
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This model was created and defined by designer Jesse James Garrett.
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We touched on three of these in class, but I decided to do a bit more research into them as I had never heard of this before.
I will take this into consideration when I’m beginning any new project, as it will be very useful to get from the starting point to the end point.
